Best smartphone brands

Samsung leads the Smartphones ranking with 1345 ELO points over 7 duels, ahead of Google and Nokia.

Samsung holds the top spot with a 26-point advantage over Google, the largest gap at the summit of this ranking. Despite fewer duels than its closest rival, Samsung converts 57% of its matchups into wins. Google trails at 1319 ELO but posts a stronger win rate of 71% across 17 duels, suggesting growing momentum. Nokia rounds out the top 3 at 1305 ELO with a 64% win rate. The podium reflects established brands commanding voter confidence, while Asus and Xiaomi hover just outside at 1295 and 1291 ELO respectively. At the opposite end, OnePlus languishes at rank 20 with 1038 ELO and a 10% win rate across 10 duels, the weakest performance in the field. Motorola sits just above at 1068 ELO with a 30% win rate, while Realme occupies rank 18 at 1074 ELO. The bottom tier reveals brands struggling to gain traction with voters, unable to compete with the dominance of Samsung and its nearest challengers.

This ranking draws from 3341 duels submitted by 57 players across 20 contenders, updated on 12 October 2026. The volume of votes provides a solid foundation for these standings, though individual duel counts vary widely among manufacturers. VAINKEURZ invites you to weigh in: cast your own votes and shape the smartphone maker hierarchy as the community sees it.

Updated on October 12, 2026

How this ranking is computed

Every duel won lifts a contender and every loss drops them, by an amount that depends on the opponent's strength: beating the leader is worth more than beating the last. It is an ELO, the same principle as in chess. Duels are not drawn at random — an adaptive entropy sort puts the least predictable match-ups first, which settles the ranking far faster than a full round robin. A worldwide ranking is only published past 30 completed plays. Known limit: a contender who has faced few opponents keeps an approximate score, and the bottom of the table moves more than the podium.

How our rankings are made →