Best M&M's flavors

M&M's original wins 65% of its duels and tops the M&M's ranking ahead of M&M's crispy.

The classic chocolate button holds a comfortable lead with 1052 ELO points after 54 duels, edging out M&M's crispy by 33 points. The crispy variant claims second place with 1019 points and a 58% win rate across 60 duels. M&M's salted caramel secures third at 949 points, but the sharpest divide in the ranking comes immediately after: 72 ELO points separate salted caramel from M&M's brownie in fourth place. That gap suggests voters draw a clear line between preferred options and the rest. M&M's brownie sits at 877 points with a 46% win rate after 61 duels, while M&M's chocolate rounds out the bottom at 852 points with a 35% win rate across 55 duels. The data indicates the community reserves its enthusiasm for varieties that add texture or unexpected flavor elements to the standard formula, with plain chocolate struggling to gain traction against more inventive options.

This ranking draws from 339 duels contributed by 45 players across 5 contenders, last updated on 12 October 2026. Cast your vote and shape the leaderboard: each duel refines the ELO scores and determines which M&M's variety commands the crowd.

Updated on October 12, 2026

How this ranking is computed

Every duel won lifts a contender and every loss drops them, by an amount that depends on the opponent's strength: beating the leader is worth more than beating the last. It is an ELO, the same principle as in chess. Duels are not drawn at random — an adaptive entropy sort puts the least predictable match-ups first, which settles the ranking far faster than a full round robin. A worldwide ranking is only published past 30 completed plays. Known limit: a contender who has faced few opponents keeps an approximate score, and the bottom of the table moves more than the podium.

How our rankings are made →